What is a Customer Relationship Management Reporting System?
 
 Your customers  willingness to do business with you is built on the premise that your satisfying his needs. Once he finds that his needs are not being met he will start doing business elsewhere. The Customer Service Management Reporting System  is a tool that is used to track your customers comments/ complaints and the subsequent resolutions. These resolutions can then be used to handle similar problems with the same solution. The system tracks these complaints and allows management to make policy changes moving the company from  being reactive to proactive.

There are two key points when solving a customer complaint. One resolve it quickly and if it is repeated take the necessary steps to remove it and the barriers preventing your customers from doing business with you. This reporting system provides you notifications of unsolved complaints and provides you queries to pin point repeat complaints. The second key point is being able to tell the customer where in the resolution process his complaint may be. The system includes  a customer communication tracking segment. This allows one to follow up on the resolution process providing a brief history of the resolution so that if the Customer calls to see what is happening with his complain, the answer is readily available – no unnecessary time delays in call backs.. The ease of access  allows anyone to inform the customer.  This is very important if your customers tend to call in repeatedly to follow up on concerns and where more than one personnel may be involved in the resolution of the complaint.

Our goal is to not have any barriers that will stop the customer  from doing business with us.

Finally the reporting system contains a performance section that  tracks the speed of your complaint resolution so you can pin point those departments taking longer than the average.

The database system runs from  the Microsoft Access software so is easily installed, and is network compatible.

Our business is to provide the tools to help you better understand your customer. Each database is tailored to  your individual needs. Reports and the administration set are done to meet your  particular requirements.

So can Customer Satisfaction be improved?

In one word—Yes!  Good customer satisfaction  is a mind  set that must come directly from the top.  If an organization is providing poor customer satisfaction they either don’t care, don’t  realize it  or are not listening to their customers needs.    Management must ensure that all aspects of the business are driven by the need to attain the ultimate in Customer  Satisfaction.  So how do you improve it? The organization  must understand the  needs of the customer   and react to those needs in a proactive way.    Improving Customer  Satisfaction  is not difficult but does take effort on everyone's part.  Appointing one person to improve the Companies position is not enough.  Each employee must be empowered to provide only the best service.    Do  companies recognize the  need to improve Customer  Service?  Some do, but  generally most do  not. They either  don’t realize they are turning customers away or  feel  it is being done already  by internal staff.  So doesn’t  it  make sense to  let us help you improve your customer service and customer retention. The installation of the Customer Relationship Management Reporting System is the important first step!

“Customer  Service =  Customer  Retention”